5 questions to ask before you buy 

Have you heard of the BISOU method? Okay, it's nothing new—a big kiss always cheers you up! But the one we're talking about today is actually good for our precious planet. It's the name of a technique that involves asking yourself five key questions to help you consume in a more thoughtful and responsible way. Reducing our environmental impact by limiting overconsumption? And at the same time managing our budget better? Well, that's a double benefit that's hard to resist! Say goodbye to compulsive and unnecessary purchases, buy less and better thanks to the BISOU technique!

The BISOU method BISOU making any purchase

The BISOU method is a mnemonic device designed to guide us in our consumer choices. It is a magical acronym because each letter refers to a crucial question to ask yourself before pulling out your credit card:

• B as in Need: What need does this purchase meet?
  
  
• I as in Immediate: Do I need it right away?
  
  
• S is for Similar: Do I own a similar item?
  
  
• O as in Origin: Where does this product come from?
  
  
• U as in Useful: Is it really useful to me?
  
  

This technique was created by Marie Duboin and Herveline Giraudeau, authors of the booksI'm stopping overconsumption! I'm stopping overconsumption! and L’abus de consommation responsable rend heureux ! (Responsible Consumption Makes You Happy!), to combat overconsumption and encourage slow

To limit impulse buying

Before giving in to the temptation of a new purchase, stop for a moment and ask yourself if it is really necessary. Use the BISOU technique! Imagine the B in BISOU as a kind friend whispering an important question in your ear: "Does this product fill a void in your life, or is it just a passing whim?" "

Let's be honest, modern society encourages us to want everything here and now. That's why it's hard to deal with frustration! Fortunately, the I in BISOU comes to the rescue with a friendly wink: "Are you sure you need that right now?"

If you're unsure about your answer, why not put off your purchase for a while? You'll soon find out if it was just a passing fancy. And your wallet will thank you for it... The BISOU method BISOU a foolproof way to manage your budget!

For eco-responsible consumption 

If you're not convinced, call on the letters S and U of your favorite acronym: "Will my new item end up collecting dust in a corner? Or will it replace a misplaced twin in the vastness of my closet?" Yes, but it's not quite the same color...

Often, we tend to unconsciously gravitate towards similar products, and hello unnecessary purchases! And even if it is possible to resell them on second-hand sites, the planet already has enough problems, doesn't it? Maybe we can avoid overloading it any further!

And to top it all off, the O in BISOU encourages us to take a look at where items come from: "Was this product manufactured responsibly? Did it travel thousands of miles to reach us?" Made in France and eco-friendly products are on the rise, so let's not deprive ourselves!

👉 Also read: 9 ethical gift ideas

The BISOU method a trick to help us become more aware of our consumption habits. So, since we're talking about happy tips here, and not the eco-moral brigade, let's make it clear that there's no need to beat yourself up over every little slip-up! Let's make a pact: a kiss for the planet and our wallet, while leaving a little room for small pleasures from time to time. Life is too short not to enjoy it!

WE WANT A BIG BISOU